2024 Power of the Purse

Our community is phenomenal in its support of Marshalltown Area United Way and specifically the Power of the Purse event.  The committee, along with venue partner Midnight Garden, is already planning an enjoyable and elegant event to raise money for our yearly campaign. We could not have been happier with our venue choice last year- owners, Luisa & Ramon, and their staff are fantastic to work with!

Last year was a record breaker: A record number of donations of 101 purses and 78 additional in-kind items that were paired together for 101 bid items that included purses, gift cards, jewelry, wine and much more.  Also, a record number of attendees – 223 tickets sold AND our 1st ever Sponsors:  Laurie Gowdy with Thrivent as the event’s Gold Sponsor, GNB Bank as our Wine Pull Sponsor and Cindy Brodin with Premier Real Estate as the Champagne Sponsor!  Most importantly, a record amount of money raised in 2023 was over $39,500 (up from $26,225 in 2022).  Our goal this year is to continue the growth trend, which will support the 2024-2025 annual campaign goal of $900,000. We look forward to your participation and support in 2024!


2024 Power of the Purse Committee:  Cherra Meloy, Maria Gonzalez, Kelli Thurston, Erin Krough, Linda Von Holten, Peggy Hannam, Shannon Naughton, Michelle Roseburrough, and Kendra Sorensen